Ppalli-Ppalli Culture: Why Korea Moves So Fast

Order food in Seoul and it may arrive before you expect it. Miss a subway train and another one may appear a few minutes later. Order something online, and Koreans may complain if it takes several days to arrive. Then you hear a phrase that seems to explain everything: “Ppalli-ppalli!” (빨리빨리) — “Quickly, quickly!” Foreign … Read more